Articles Industry News

Top Fashion News 2016 – What happened

January 23, 2017
fashion news 2016

We're back! It has been a bit silent here on Fashion Mythology in December and January, mostly because Luba and I went to Russia, Lithuania and Poland to visit friends and family. But now it's time to give you some fresh industry content and what better way to start then to look back at 2016 and list what for us were the top fashion news 2016.…

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Articles Marketing & Public Relations

Snapchat Marketing for Generation Z

November 28, 2016
snapchat marketing

Snapchat Marketing is one of the hot topics right now in business and technology alike. At every other technology or business conference out there are keynotes and seminars for the little yellow ghost. But what does a real world application of this social network look like at the moment? And what are the specifics to consider if you are a fashion or luxury brand? Should you even get involved in Snapchat?…

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